Meet Maya.
Testimonial Story: Maya’s Journey with FT3 Pay
When Maya, a 24-year-old Gen Z entrepreneur from Austin, Texas, launched her eco-friendly streetwear brand, she had just $5,000 in savings and a big dream: to build a sustainable eCommerce company that could reach beyond the U.S.
Growing up, her parents ran a small neighborhood grocery store and often struggled with high transaction fees on card payments. Maya saw firsthand how those hidden costs ate into already thin margins. When she started her own business, she vowed to find a smarter way.
The Challenge
Within six months, Maya’s streetwear line went viral on TikTok, but when international orders started flooding in—from London, Berlin, and Seoul—she hit a wall.
Payment processing fees on cross-border sales were draining 9–12% of her margins.
Failed transactions frustrated international customers, with a 22% cart abandonment rate at checkout.
Her U.S.-only banking partner couldn’t support her growth strategy.
The FT3 Pay Solution
Maya discovered FT3 Pay. Unlike traditional providers, FT3 Pay offered her:
Localized payment options in 15+ new markets.
Transaction fees reduced by 40%, saving her nearly $75,000 in year one.
A 95% successful payment rate, cutting abandoned carts nearly in half.
The Results
Within 12 months of using FT3 Pay:
Maya expanded into 28 countries with seamless payments.
Her revenue grew from $250K to $3.1M.
She reinvested savings into her first employee hires and sustainable supply chain improvements.
The Human Impact
For Maya, success wasn’t just financial. She moved her parents into a new home and paid off their business debt—something they never imagined possible. At 24, she became the first in her family to run a global business, blending her Gen Z digital fluency with FT3 Pay’s infrastructure to create not just a brand, but a movement in sustainable fashion.
“FT3 Pay didn’t just cut my costs—it gave me freedom. Freedom to serve customers anywhere, freedom to reinvest in growth, and freedom to give back to my family. That’s priceless.” – Maya, Founder of Verde Streetwear
Case Study: How FT3 Pay Helped a Gen Z Founder Scale Globally
Austin, TX – Aug. 15, 2025
At just 24 years old, Maya Lopez, founder of Verde Streetwear, transformed her eco-friendly fashion startup into a multimillion-dollar global brand—thanks to the support of FT3 Pay’s international payment solutions.
The Challenge
Maya launched Verde Streetwear with just $5,000 in savings and a mission to make sustainable streetwear accessible to Gen Z worldwide. After viral success on TikTok, international demand surged. But scaling globally came with hurdles:
High Cross-Border Costs: Payment processing fees drained up to 12% of profit margins.
Transaction Failures: Checkout abandonment hit 22%, frustrating new international customers.
Limited Banking Options: U.S.-only systems couldn’t support her international expansion.
“I wanted to grow, but it felt like payments were holding me back," Maya recalls.
The FT3 Pay Solution
Maya turned to FT3 Pay for a streamlined, borderless payments infrastructure. The platform provided:
40% Reduction in Fees → Saving nearly $75,000 in year one
Localized Payment Methods → Expanded to 28 international markets
95% Payment Success Rate → Dramatically improved customer experience
The Results
With FT3 Pay, Maya scaled Verde Streetwear from $250,000 in revenue to $3.1 million in 12 months. She reinvested the savings into her supply chain, hired her first employees, and expanded her sustainability initiatives.
More importantly, Maya’s success became personal:
She paid off her parents’ longstanding small business debt and moved them into a new home, fulfilling a dream that once seemed impossible.
FT3 Pay didn’t just cut my costs—it gave me freedom. Freedom to scale, freedom to serve customers anywhere, and freedom to give back to my family," says Maya.
About FT3 Pay
FT3 Pay is a leading payments platform designed for fast-growing eCommerce brands. By offering lower fees, seamless global coverage, and local payment options, FT3 Pay empowers entrepreneurs like Maya to scale across borders without limits.
📩 To learn more about how FT3 Pay can power your growth, visit www.FT3Pay.com or book a chat.